Best Practices for Mediation

Welcome to AerServ | InMobi! 

Please use these tips to make the most out of your monetization experience with AerServ | InMobi.


Best Practices for Mediation

We recommend adding 3-5 ad networks to your Mediation stack to optimize your inventory monetization.

See our suggestions per ad type below! 





   Static Interstitial



   Pre-Roll Video



   Video Interstitial



   Rewarded Video





Best Practices for Optimization

See our suggestions below!


   Update to the Latest SDKs.


We're constantly making improvements to boost your revenue! Update to the Latest iOS and Android SDK Versions


   Diversify between SDK adapters & S2S.


Keep it varied! Don't be afraid to test. Supported SDK and S2S Networks


   Enable 3rd-Party API reporting.


Get the most accurate look at your data with API reporting. Learn More About API Reporting and How to Enable


   Add dynamic pricing partners.


Dynamic bid floors are your friend... a number of our partners will offer a higher price to win the auction. See Supported Ad Networks that Offer Dynamic Pricing


   Help with Timeouts


Contact AerServ support for help!


   Parameters, parameters, parameters!


Make sure to pass as many as possible. We're talking Lat/Long, URL, Cachebuster, etc.


   Optimize Pricing per GEO.


US, UK, AU, CA, etc.


   Scale Gradually.


Start with a cap on sent opportunities, then scale gradually. 


   Don't Forget About Ad Performance!


Better VTR/CtR performance leads to higher fill rate.


   ...or Use Rate!


Low use rate means lost revenue potential. 





Was this article helpful?
0 out of 0 found this helpful
Have more questions? Submit a request