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Best Practices for Mediation

Welcome to AerServ! 

Please use these tips to make the most out of your monetization experience with AerServ.

 

Best Practices for Mediation

AerServ recommends adding 3-5 ad networks to your Mediation stack to optimize your inventory. See our suggestions per ad type below! 

 

   Banner
        Artboard_1_1x.png

   

   Static Interstitial
        Artboard_2_1x.png

   

   Pre-Roll Video
            Artboard_4_1x.png

   

   Video Interstitial
          Artboard_3_1x.png

   

   Rewarded Video
            Artboard_5_1x.png

 

 

 

Best Practices for Optimization

See our suggestions below!

 

   Update to the Latest SDKs.

 

We're constantly making improvements to boost your revenue!

 

   Diversify between SDK adapters & S2S.

 

Keep it varied! And don't be afraid to test.

 

   Enable API reporting.

 

Get the most accurate look at your data with API reporting.

  

   Add dynamic pricing partners.

 

Dynamic bid floors are your friend... a number of our partners will offer a higher price to win the auction.

  

   Help with Timeouts

 

Contact AerServ support for help!

  

   Parameters, parameters, parameters!

 

Make sure to pass as many as possible. We're talking Lat/Long, URL, Cachebuster, etc.

  

   Optimize Pricing per GEO.

 

US, UK, AU, CA, etc.

  

   Scale Gradually.

 

Start with a cap on sent opportunities, then scale gradually. 

  

   Use Our Mediation Platform.

 

It will help maximize your fill rate and CPMs.

   

   Don't Forget About Ad Performance!

 

Better VTR/CtR performance leads to higher fill rate.

   

   ...or Use Rate!

 

Low use rate means lost revenue potential. 

 

 

 

 

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