Ad Source Details:
- Ad Source:
- Ad Formats Supported: Video, Banner HTML
- Ad Source Type: S2S
- Website: http://www.openx.com/
- Sign Up Page: https://www.openx.com/contact-us/
- Support: https://community.openx.com/s/
- Dynamic Bid Floor: yes, banner only - info here
*In order to take advantage of dynamic pricing from OpenX, please contact your OpenX representative and request that they enable 'pub_rev' to be passed in the response.
How to Set Up the OpenX Ad Source
Step 1: Log on to http://platform.aerserv.com/ and click on the Ad Sources link at the top of the page
Step 2: Click the + or the Add New Ad Source button on the page
Step 3: Enter a Name for the ad source (example: OpenX Video)
Step 4: Select OpenX as the ad source
Step 5: Select Banner HTML or Video in the Ad Type drop down menu
Step 6: Enter the following fields that are specific to the OpenX ad source:
| FIELD | DESCRIPTION | REQUIRED/OPTIONAL |
|---|---|---|
| Ad Unit ID | A numerical string assigned by OpenX. | Required |
| Delivery Subdomain |
The subdomain found in your OpenX ad unit's setting. |
Required |
| Video Width | For Video ad type only. | Optional |
| Video Height | For Video ad type only. | Optional |
Step 7: Enter estimated CPM (e.g. 3.50). This value is used as the default CPM, not the floor.
Step 8: Select desired Placement
Step 9: Select Country or DMA targeting
Step 10: Select Device targeting
Step 11: Click Save
Locating the OpenX Credentials
Step 1: Click the Inventory tab in the navigation bar
Step 2: Select the desired Account from the list
Step 3: Select the desired Site/App from the list
Step 4: Select the desired Ad Unit (Placement) from the list
The (1) Ad Unit ID, (2) Subdomain, and (3) Video Width/Height can be found on this page.
For the Subdomain field, enter the text before the 'openx.net' portion of the domain.
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